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I cannot believe you chose my question! I feel honoured. Thank you so much!

So, the reason I didn’t mention what I do is that it’s quite unusual and hard to explain concisely (yes, I’m failing at the elevator pitch, lol). It involves art, storytelling, and self-transformation through the heroine’s journey. It’s basically my passion project for healing myself first, and a business second (hopefully, eventually). I am building towards having art prints, illustrated stories for adults (soothing, with messages of self-acceptance), and a story journaling course for people who want to create their own illustrated stories and maybe share them with others who are struggling with similar issues. I would love to one day have a community where people are just sharing healing stories with each other. It’s a bit abstract, but I hope it makes sense. It is kind of a weird intersection of creativity and psychology/self-help. I don’t have much on there yet, but my website is www.alchemyofthought.com

As for this episode, I took so many notes! You’ve given me so many great ideas to consider. A few that stood out:

- I definitely need to figure out where my kind of people like to hang out. This seems tricky since there are several different elements to what I’m creating, and someone may be interested in one but not the others.

- I also need to work on the nurture phase since I don’t have much for people to engage with on my website yet if they found me right now. I have so many ideas, but such a slow creative process. I think I need to either focus on creating my course with maybe a mini free version so that people have something to engage with when they arrive at my website (but that will take many months) or start a Substack (!) so anyone who’s interested can follow along the journey as I slowly build the imaginary world I want to create.

- I think the most important takeaway is that it is allowed to feel creative and joyful, so maybe it’s okay to just try something, see how it feels, and then adapt it as needed.

Thank you so much for all the tips! You’ve made my day! 😊

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May 15, 2023Liked by Sara Tasker - Me & Orla

Listening and already had to shimmy in here to say thanks ladies for the conversation around Substack v email as a marketing endeavour!

I’ve been bumbling about trying to decide. Jen, you’ve made my mind up. I’m going to create an email newsletter for marketing my interior design biz. And use Substack to get my writing kicks. And let me tell you, despite them being high Moulin Rouge style kicks I don’t give myself a chance to even toe tap!! It’s time. 🤣

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I really enjoyed this episode and was nodding along to so much of the advice. I have very little engagement on Instagram, despite having a reasonable following of 6ish thousand and have been trying to follow all of your advice. I also joined substack earlier this year and have been posting weekly. I have been holding on to the concept of showing up and doing the work and within time some magic will happen.

I have to share that whilst listening to this very episode a tiny bit of magic did happen and I have been invited to host a pop up of The Tiny Department Store in one of my favourite stores. This has only happened as I have been putting myself out there, little by little each week. I hope this will give others a boost as I really do know what it is like to show up to crickets 💚

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Just catching up on this episode and I’m absolutely blown away by how much knowledge and experience you both share! Thank you so much. I’m really enjoying these episodes.

Also, can we take a minute to appreciate how passionate Jen is when she’s on a roll with an explanation? 🤣 I was chuckling along listening to you explain your points in this episode. I love it 😂

Emily’s illustrations are gorgeous! She’s such a talented artist and I’ve really enjoyed discovering her work here in Substack.

I’m heading into the comments now to see if Claire has posted! This episode has given me so many ideas so I can’t wait to see how it has helped Claire too 🥰

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Thank you soooo much for the shoutout! I was a little scared to send the illustrations but I’ve been so inspired listening to these new LFAHC here and discovering your more vintage episodes. It’s a joy listening to you both together and this podcast is such an act of generosity.

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I’m so glad to see the podcast back. I’ve joined Sara’a last Insta Retreat and listening to you two along side it is making me feel empowered to enter a new season in my business. I’ve been in Winter for a while after having a baby in 2021 so I relate to so much of this episode about ramping up after a period of low energy. As a ceramicist I did enjoy Claire’s assumed business too 🤭

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Typing as I listen! But thanks so much for the chat about Substack vs Newsletter! I had mulled around whether to have one or both! And while I’m nervous about adding Substack onto my todo lists this has helped clarify that my newsletter is for selling and Substack will be for community building! Literally only 20 minutes in so... sorry if I later add MORE comments! ❤️

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Thanks for another great episode! You both speak with wisdom and experience and are so generous with sharing what you know. I’ve been enjoying these new episodes as much as I have going through the archives :)

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Loved this episode. I feel like I could have written the question myself as there have been so many times already where the task has just seemed to big, and impossible for the energy and time I have. But, there was so much really great advice and it has reminded me of all the things I am excited to explore and play with.

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Thank you for this episode - so generously full of ideas! The thoughts that particularly caught my attention to carry forward were the emphasis on delighting your audience and the recommendation to approach marketing as a creative enterprise. This really resonated with me, as my primary marketing endeavor, Instagram, has most often been a disheartening undertaking (posting consistently for over 3 years, barely 400 followers, little reach or engagement overall). But the idea of approaching it more creatively sparked a bit of enthusiasm, and feels like a mindset and method that would be good for me to pursue more.

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Discovered you yesterday and just finished listening to this podcast as I did chores and took care of my two little ones. Thank you for your clarity and giving me hope to keep working on what works for me 💕

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Really enjoyed this episode. Feel like I’m still figuring out what the right marketing strategy is for me with limited time and energy!

I’d been thinking about joining Substack for awhile and it does seem to be gaining popularity again at the moment. I’ve now moved my podcast over for a few reasons but the potential for interaction is really cool. Now I need to figure out what I want to write here too. But have to say it’s so nice to read long form content as I used to be into blogs and bloglovin back in those days, social media feels draining in comparison!

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This was a really lovely episode and I so appreciate your takes on email list vs Substack and how you can use both.

I have a question about that when it comes to Subscribers on both platforms. What do you do if someone is subscribed to you email list but not to Substack? Or if someone subscribes to your Substack but is not on your email list, because say they found you on Substack first?

Is there a way of navigating this with ease if you’re planning on using your email list mostly for the odd sales offer, and Substack as your main sharing platform.

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Like others have commented, this episode gave me great clarity on the Substack v. Email list question. I've been procrastinating with starting an email list because it feels exhausting to research different providers. I have a MailChimp account from an old blog but I'm starting over and this is an opportunity to reconsider. Does anybody know where I could find a reliable resource that outlines some of the pros and cons of the different options? Eg, convertkit, flodesk, MailChimp etc

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deletedMay 15, 2023Liked by Jen Carrington, Sara Tasker - Me & Orla
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